Are you an owner or CEO of a small to a medium-sized business trying to streamline your sales processes? If so then you need to explore the many advantages of CRM software. If your sales productivity is stalling, or worse, then you need to give your team the tools they need to succeed. Keep reading to learn the top eight use cases a CRM system can provide your business.

Are you worried about your business’s growth? It’s not an unwarranted concern. One out of five businesses fails within their first year. If you don’t experience a growth spurt within that year, your establishment will likely fail. One way to keep your business growing is through inventory management. It might be too much for you to handle as a new entrepreneur. However, you can use customizable software to help.

When it comes to growing a business, customer relationships are everything. Good communication with your customer's forms relationships and customer loyalty. Today, many customer relationships are formed online, through email, phone, or chat box communication. Since there are so many avenues of communication available, keeping track of each customer becomes more and more difficult. That’s why CRM (customer relationship management) software is so important for businesses of all sizes.

How many software applications does your business use to run your operations? Do you have one app to record sales leads? Another to store contacts? Are your documents saved on a computer somewhere that no one can find or open? Over the years, small business software was sold as a patchwork of tools. There was no continuity, no seamless system to access information from one screen. Thankfully, platforms like LionO360 CRM now combine all your business needs into one easy application.

At this point, it is perhaps cliché to point out but the pandemic has changed our world. Employers have been tested over and over again. Their employees have too, with many expectations shifting in the process. As the vaccines go out and businesses open, what can management learn? How should the management process evolve for these strange times? That's what we aim to go over today in the hopes of making business smoother for employers and employees alike!

CRM was worth almost $50 billion in 2018. CRM is customer relationship management and is one of the best ways to manage and communicate with prospects and clients in your business. Every business should have CRM software that helps them get ahead of the curve and drive revenue growth. This is why it's important to know about the best CRM trends and what is expected in 2021.

When it comes to gaining market-share, companies are relying on marketing and sales teams more than ever in an effort to drive the success (or lack thereof) of a business. Expanding marketing channels, and waves of sales engineering methods have not only created opportunities for growth, but have also been the downfall of failing operations. Here are 5 Common Sales & Marketing Mistakes that failing businesses make and ways to avoid them:

1st Quarter: Prospect, Customer, and Ex-Customer Color Code Visibility: A visibility feature that categorizes existing accounts into three distinct types; Prospect, Customer, and Ex-Customer.

Businesses in fast growing industries are often associated with innovation, excitement and unbound opportunity, and often face a host of unique challenges that can not only obstruct that innovation but can also restrict growth. In some cases these issues can slowly grind business to a halt. The ability to create demand from a disruptive technology, product or service is hard enough as it is. Once that demand heats up it is often hard to put the “genie back in the bottle”.